A story about two entrepreneurs who changed video creation for ever.

It all started in a former Soviet country called Kazakhstan.

Alex Mashrabov and Yerzat Dulat met at a science competition. Where else?

Alex was a competitive programmer as a kid, reaching third best in the world.

Yerzat was brilliant at physics and taught himself Machine Learning growing up.

Years later, Alex built an AI company that developed face filters, AI Factory.

In 2020, Snapchat's parent company bought it for $166M.

But Alex had bigger ambitions and asked himself:What if anyone could create Hollywood-quality videos using AI?

No expensive cameras.No film crews.No years of editing experience.

Just an idea and a few instructions.

In 2023, Alex walked away from $4M a year at Snap and reconnected with Yerzat.

Together, they founded Higgsfield.

Initially, they focused on generating AI videos on mobile phones.

But they soon discovered something interesting.

Creators didn't just want beautiful videos. They wanted consistency and control.

Control over camera angles, movement, and every little detail.

So Higgsfield started building tools that gave ordinary creators the capabilities of professional filmmakers.

And people loved it.

Today, Higgsfield is helping change how brands, filmmakers, and creators produce content.

They changed the whole movie industry.

You no longer need a Hollywood-sized budget to create Hollywood productions.

Just a good idea and a little imagination.

One story a day.One minute to read.One step ahead.

Glad to have you here,

Deaisy

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Deaisy Agent
On a mission to solve AI illiteracy. Engineer. Designer. Founder.

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